Our four pillars.
At CAA, we have made a commitment to uphold ourselves to the highest ethical standards. It drives everything we do. Our social responsibility strategy is made up of four distinct pillars.
Community investment aimed at nurturing and growing communities.
At CAA, we believe that giving back to our local communities helps to grow and strengthen them. We support several charities, supported corporately and by Associates.
- Through our charity and Associate-matching initiatives, we continue to support the following charities, chosen by Associates: SickKids Foundation, the Canadian Cancer Society and the Ontario SPCA.
- Our corporate contribution is making a significant impact for three charities: SickKids Foundation, Black Youth Helpline and Manitoba Hospital for Sick Children. From 2022-2024, CAA will be donating $900,000 to these charities, with a dedicated focus on youth mental health, justice and Indigenous healing.
- Our charity golf tournament supports the amazing work of Hope Air, flying patients from remote locations to receive healthcare otherwise unavailable to them. In 2021 alone, over 5,000 flight arrangements were supported by CAA. To date, over $500,000 has been raised and donated to Hope Air.
Member and community safety.
It is well-known that at CAA, Member safety is our top priority. We believe that safe communities are strong communities, and here is how we make an impact:
- Our road safety resources address key issues facing drivers, cyclists and pedestrians. From distracted driving, speeding and cannabis-impaired driving, to cycling safety and school zone safety, CAA aims to make Ontario's road safe no matter how you choose to get around.
- Our CAA School Safety Patrol® program continues to grow in schools across Ontario. At 800 schools in Ontario, student patrollers help their peers get to and from school safely, on school buses and at school crossings.
- The CAA Towing Bill of Rights, is a reference guide for motorists to use when needing a tow. The eight points in the "bill" aim to reduce tow fraud.
- The CAA Worst Roads campaign continues to determine where to focus our efforts for infrastructure advocacy. A true grassroots campaign, Members and the public can nominate roads in need of repair.
For more information on how CAA advocates for our Members and communities, visit our Advocacy section.